Meta’s director of communications in sub-Saharan Africa has reportedly been laid off. In the coming weeks, the corporation will reportedly target additional comms teams in Nigeria, Kenya, and South Africa.
Meta’s latest round of layoffs was done last week after multiple former workers posted on LinkedIn that they had been let go. The firings were announced in March 2023, when Meta, the parent company for Facebook, Instagram, and WhatsApp, among others, announced plans to trim its workforce following mass hiring during the pandemic period that saw the corporation boost its workforce twofold.
The round has reportedly affected Kezia Anim-Addo, Meta’s director of communications in Sub-Saharan Africa. Anim, who joined Facebook in 2017 as Africa Communications Manager, grew through the ranks and was promoted to her now-former role less than two years ago.
However, our source tells us that she might not be the only person who will be shown the door by Meta, which is known for its popular social media platforms. Reportedly, Meta will likely cut numbers in communications across the African market, particularly in South Africa, Nigeria, and Kenya. According to sources, the adjustment will be made over the next month. The exact number of people affected is unknown, but they will be part of the 10,000 workers Meta had revealed it would let go.
Kenya’s case is interesting because Meta has been battling a controversy with content moderation company Sama. Sama stopped working with Facebook due to the emotional toll and harmful effects of constantly reviewing disturbing content on the platform. Sama presented the challenges faced by content moderators, including the negative impact on mental health and the lack of adequate support from Facebook. Sama’s decision to leave highlighted the ongoing issues surrounding content moderation and raised concerns about the well-being of those responsible for moderating online content.
Towards the end of 2022, Facebook joined the tech layoffs bandwagon, which saw the company fire 11,000 people. Once the current wave ends, it will have let go of more than 21,000 employees. Other companies which have since laid off workers by large numbers include Amazon at 18,000, Google at 12,000 and Microsoft at 10,000 employees.